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| Lunches and breakfasts of Sorgem |
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Decision Driver Analyses
Think or rethink the merchandsing and distribution of the products and the services of the advertiser… In particular, when it concerns exporting a prototype to a foreign culture.
Raise identified gaps and opportunities for new products or new associated services.
Help emerge an offer by renewing its mode of expression and presence on an evolving market.
Market Essence is a method addressed to you.
This tool contributes to searching for and identifying synergies and discrepancies between a segment of an offer and the consumer.
Therefore, Market Essence deepens the strategic to propose perfectly operational solutions.
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You are invited to our information
lunch where we will present the method from 12:30 am to 13:30 am on Wednesday, 22nd and Thirsday, October 30th
 To sign up, please contact Anissa at +33 (0) 1 4067 2026
or click here to sign up online |
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| Introducing
International Brand Consulting |
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India, China, USA, Korea, Russia, Japan, Mexico…
Local markets are moving fast, and in various directions constantly
challenging global brands with different cultures and consumer
practices.
Question is : how to manage a global brand optimizing local
markets dynamics while staying consistent worldwide ?
It is not enough to understand local dynamics through accurate
local surveys, what we need is a process that will allow brands
to constantly optimize their global positioning.
We believe brand globalization is a great opportunity for
your brands to grow up and mature.
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International Brand Consulting
is a new consulting practice created to offer to global
brands, new models and new tools...
Find out more |
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Do you work on the Chinese marketplace?
The Sorgem Chinese team
regularly invites you to share a Chinese breakfast
To understand this market and help
you take your decisions, Sorgem has equipped itself with a
dedicated Franco-Chinese structure and they would like
to present to you their functioning system with its products,
methodologies and specific case studies. |
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| You
are invited regularly to our
information breakfasts where we will present the method |
